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IDEATION

Guided by Light

Guided by Light

Team info

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Mariana Souza
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Isabel Blijenburg
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Ilana van den Akkerveken
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Lotte Sap
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Dani Garcia Cebrian
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Ya Ting Hu
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Ellen Meijerink

Clusters

The Challenge 

In large events, venues struggle to distribute the crowds. Long lines at counters can frustrate event participants or prevent them from making a purchase due to the lack of time. In times of social distancing, it is also important to keep track of these crowds and nudge them to disperse. Are you a company that hosts large gatherings and is concerned with crowd control? Reach out to us through the chat or our members' LinkedIn!

The Solution

We propose using light to guide people at crowded events through tools such as wearables or lighting systems at venues. There is academic evidence to support strategies that we plan to implement through our devices.

The Mission

Our mission is to have the light guidance integrate seemlessly with the event experience, in a safe and hassle-free way.

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